By Adriana Correa
Colombian Soccer star James Rodriguez is making headlines by stripping down to his very own line of designer underwear.
The Real Madrid striker who recently signed a 6-year contract worth $107 million, launched to super-soccer-stardom this summer during the World Cup where he was awarded the Adidas Golden Boot for being the top scorer of the tournament, outscoring stars like Messi and Neymar.
His enhanced international exposure has turned the James Rodriguez brand into a marketing goldmine in his home country. Rodriguez currently holds deals with top shampoo and deodorant brands, Nestle, Adidas and even has his own energy drink Gold 10.
Much like his teammate Cristiano Ronaldo, the player is now venturing into the fashion world and lending his name to Colombian fashion brand Bronzini Black. His first line of men’s underwear appropriately labeled “J10 James”, stands for his initial and the number he wears on his Real Madrid jersey.
The J10 James collection includes briefs, boxer, pajamas, tank tops and T-shirts available for men and boys, and will be released in Colombia starting August 29th.
J10 James Photo Gallery:
The brand also released this exclusive behind the scenes video that was taped during the 5-hour photo shoot where the soccer star is seen modeling and showing off his skills with the soccer ball…impressive!
Through the many victories and challenges of the season emerged one of his most memorable highlights of the year, the birth of his first daughter Dominique.
On August 13 both Falcao and his wife took to their social networks to celebrate and share with their legion of followers a very special message dedicated to their baby daughter on her first birthday.
“Happy Birthday my dear child, we love you with all our heart.” Falcao wrote on his post.
His message got well over 1.5k “likes” on Twitter which included an Instagram picture of little Dominique at the beach sporting a very stylish bathing suit by Colombian high-end swimsuit designers OndadeMar.
Shortly after Falcao’s message was published, Lorelei posted her very own message on Instagram that read,
“Today our little princess Domi turns one. Her smile…her charm brings us so much joy every single day motivating us wholly. Her tenderness…her kisses transforms us and fills our hearts with joy.”
Taron who is a devout Evangelical Christian along with her husband, continued her post by explaining the special meaning behind their daughter’s name.
“We named her Dominique because it means “the one who belongs to God.” God has given us the privilege of having Domi so we can educate her, giver her our love and teach her to follow the right path so that she may grow to be wise and love God above all. It is our biggest wish to be the best parents, thank you princess for teaching us so much every day. We don’t have words to explain how much we love you.”
Earlier in the day Lorelei and Dominique visited a local party store and stocked up items for the tot’s birthday bash.
The proud momma later shared this picture of the family at Dominique’s birthday party while she and Falcao gave their little princess a big birthday smooch on her cheeks-the caption on her post reading….”Kiss, Kiss.”
Happy first birthday to Dominique!
Photo Gallery: A Year In The Life of Dominique Garcia
It seems like it was only yesterday when Falcao dropped the news of his wife’s pregnancy by posting a picture on April 12, 2013 of himself kissing the mom-to-be’s baby bump.
Through the nine-months the joyful couple kept busy on social media by sharing with their fans their latest happenings from Falcao’s Copa del Rey title win in May, to their big move to Monaco, family vacation in Miami, and of course Dominique’s birth. Click on the gallery to watch more of baby Domi’s first year.
By: Adriana Correa
In typical Cristiano Ronaldo flair the soccer star’s CR7 underwear line released its much anticipated 2014-2015 collection in several cities in Europe and here in the United States.
“I am really proud of my second CR7 Undewear collection and wanted to launch it in way that is personal to me and to have some fun with it,” said Ronaldo in a statement.
The images shot by famed photographer Rankin display the soccer player’s toned physique in various soccer-like poses projected onto seven iconic landmarks in Paris, London, Berlin, Madrid, Milan, Lisbon and New York City.
The soccer player who wears the number seven on his Real Madrid jersey explains the reason behind why his brand chose to release the pictures in only seven cities.
“The number seven has always been close to my heart,” said Ronaldo. “It was a pleasure to collaborate with Rankin and incredible to see the images released in this unique way.”
His army of followers across all of his social media platforms were treated to a special message from the 28 year-old striker expressing his excitement on the launch of his latest collection.
“I am very proud to finally launch my new Rakin X Ronaldo for #CR7Underwear campaign! The second collection launches today, hope you love it as much as I do!”
Ronaldo worked with ex-Donna Karen and Marc Jacobs designer Richard Chai and together with JBS Textile Group launched their first line in 2013. Both have been an integral part in helping the soccer star achieve his goals in the world of fashion.
The brand also released a video to go along the pictures where Ronaldo is seen twisting and kicking to show the unlimited range of motion offered by the stylish collection.
By Adriana Correa
43-year old fitness entrepreneur, Christopher Renzi filed a complaint in Rhode Island federal court against JBS Textile Group from Denmark. The complaint seeks a formal declaration from the court stating he is the sole owner of the trademark CR7 and not JBS.
The two letter and number combination which represents Ronaldo’s name and the number on his Real Madrid jersey, also stands for Renzi’s initials and his birthday which coincidentally is October 7th.
Renzi states in the complaint, he registered the moniker “CR7” in 2009 and has used it on several clothing items, a website and a workout video.
JBS on the other hand states on a separate complaint, they hold the exclusive worldwide license rights to market Ronaldo’s CR7 line, and say Renzi’s trademark of CR7, was used to profit from the soccer star’s fame.
Renzi insists his line was registered first and was used in commerce in the United States first. “It’s really based on who’s using it first. We can show we were the first use of the CR7 name,” Renzi told the New York Post.
Ronaldo who is currently on a tour with his team in the United States has been very active on all his social media platforms promoting his line and has not commented on the lawsuit.
CR7 underwear and socks for men and boys are marketed and sold JBS Textiles in Europe and plan to launch the line in the U.S later this year.
By: Adriana Correa
Last night, Real Madrid fans all over the world got an eye-full when their team stepped onto the pitch at the Cotton Bowl in Dallas, sporting their brand new fuchsia colored away uniforms at the International Champions Cup match against AS Roma .
The Club unveiled their 2014/2015 kits last June, and although the white design for home games was up to par with previous Madrista styles, it was their eye-catching all-pink road digs that broke away from all Real Madrid tradition causing an a surprising uproar among the critics.
The new away kits inverts the colors of the white home kit with vibrant fuchsia as the predominant color, something never seen before in the 112-year history of the club.
The updated design by Adidas celebrate the team’s achievements of the past 10 seasons with a catchy new slogan “Wear it or Fear it.”
According to Adidas the garment incorporates Climacool technology which helps regulate body temperature during play.
Click to see gallery view: